Ashirvad by aliaxis was featured in ETHRWorld (The Economic Times HR platform) for its people‑centric approach to empowering and upskilling its blue‑collar workforce. The article highlighted how the organization had built a comprehensive and inclusive talent strategy to support growth, particularly as it expanded manufacturing capacity through upcoming greenfield projects in Hyderabad and Chennai.
The feature focused on Ashirvad’s holistic approach to blue‑collar workforce development, which accounted for nearly half of its total employee base. In the interaction, Jeyamalini Natesan, CHRO, Ashirvad by aliaxis, shared how the company invested across the employee lifecycle—covering targeted recruitment, structured onboarding, continuous training, retention initiatives, and strong employer branding. The article also highlighted Ashirvad’s participation in the National Apprenticeship Promotion Scheme (NAPS) and its dedicated Plumbing Schools, which aimed to enhance employability, build industry‑relevant skills, and improve long‑term socio‑economic outcomes.
In addition, the coverage underscored Ashirvad’s focus on internal talent mobility, skill development, and workforce engagement as key enablers of operational excellence and future readiness. By prioritizing dignity of labor, capability building, and growth opportunities for blue‑collar employees, the feature reinforced Ashirvad by aliaxis’s commitment to building a resilient manufacturing workforce that supported both business expansion and inclusive growth. Read the full article here.